Opponents of framing (or framejacking as I prefer to call it) have had a good couple of weeks.
First Digg announced that Kevin Rose was taking over and his first order of business was to kill off the Diggbar.
This morning, I received an email letting me know that Hootsuite was putting an end to the framing ways of their URL shortener ow.ly!
Those are two huge blows against the despicable practice of framejacking other people’s content with your own crap. There’s just one problem…
In the same email Hootsuite announced that they’re creating a NEW framejacking URL shortener called Ht.ly to replace Ow.ly’s functionality.
So yes, I am happy that Ow.ly will no longer be trying to frame content. Yes, I’m happy that my friends on social sites who for some reason don’t mind that Hootsuite’s pants are burning, can use their favorite service and I will once again be able to click their links, guilt and annoyance free.
But I’m not going to give Hootsuite a big hug for creating another frame jacking toolbar. They know it’s wrong, they’ve promised in the past to stop the practice, and yet they just can’t seem to bring themselves to do the right thing.
And since I seem to get this argument every time I talk about framing, yes this goes for Stumble Upon with their frame, Google Images for their frame, and anyone else that diminishes the value I get in exchange for my content.
Hootsuite users, please use the Ow.ly option as I won’t be clicking on any Ht.ly links. Or better yet, tell the lying framejacking piece of crap Hootsuite to piss off and use a straight URL shortener like Kl.am.